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Award Winning Law Firm Burges Salmon Appoints Unified Solutions to develop their new web site

Leading UK commercial law firm, Burges Salmon, has selected Unified Solutions to completely redevelop their current corporate website and improve the way content will be managed.  

With 69 partners and over 600 employees based in Bristol, Burges Salmon has built a reputation for the quality of its expertise and its service.  They have been quick to realise the potential of a coherent Internet presence and knowledge management strategy. The firm's current website was launched in June 2004 but now requires a substantial upgrade, both in functionality and design. 

Janey Abbott, Marketing Manager at Burges Salmon tells us that "The existing web site could not be adapted to meet the requirements of a modern site and it was time for a completely new approach.  After an extremely competitive tender process we chose Unified Solutions.  In the face of stiff competition Unified Solutions were selected due to their understanding and enthusiasm for the project and their professionalism at all stages of the process.  In addition, their excellent references in the legal sector convinced us that they where the ideal choice.  We feel confident that the new web site is in safe hands and we look forward to working with the Unified team."

Unified Solutions has been designing, implementing, managing and hosting websites since 1995. Based in Slough, and operating across the whole of the UK and Ireland, Unified Solutions has enjoyed success by concentrating on designing usable, navigable and accessible websites based around a content management system.  The company has grown organically over the years and is consistently recognised as a market leader for the design and implementation of information management systems.  Their impressive list of customers includes Osborne Clarke, Dundas and Wilson, The British Museum Company, Surrey County Council and The Institute of Cancer Research.

For Burges Salmon. Unified Solutions recommended Rhythmyx 6 - the latest release of Percussion's award-winning enterprise-ready WCM System.  This will provide a robust platform for more easily managing customer-centric content across multiple sites, and it has been tailored for organisations that require seamless support for multiple Web properties combined with easy content reuse and the production of compelling content.

Janey Abbot explains further: "The primary objective of the website redesign is to improve the site as a communication tool, one that will reflect the quality of work and professionalism expected of a leading commercial law firm to existing and prospective clients as well as potential new employees. The navigation of the current site is not particularly intuitive and information is hard to find.  Content can only be managed and updated by the marketing department which can be a time consuming task.  Although the site will still be managed by the marketing department, the ease of use will free up our time to concentrate on other activities."

Tim Chalklen, Managing Director of Unified Solutions said: "The new site will enable business users throughout Burges Salmon to create and manage content within a controlled environment, giving them the flexibility and authority to create and manage content in line with their specific business requirements.  Content will still ultimately be controlled by Marketing, maintaining consistency whilst ensuring that business users are enabled to generate and manage the content they own. "

Unified Solutions are providing design services to ensure that the website navigation is optimised for the main target audiences, as well as providing a fresh look which fully complies with accessibility guidelines.  In addition, Unified will be using their system integration experience to implement a range of client-facing services which will be accessed via the website.

The new site will enable Burges Salmon to leverage a range of platforms and infrastructure that can grow and change independently of its web content management system, by pushing content changes out to multiple channels without requiring code changes to the CMS.
 
Tim Chalklen added: “our work with DLA Piper, Osborne Clarke, Dundas & Wilson, and now Burges Salmon reaffirms our position as a significant player in the legal sector.  We have a great deal of experience in CMS, built up over the past 12 years and we look forward to assisting more legal firms to take control of the content of their web sites and to maximise their full potential as an integrated marketing tool."

Customer feedback indicates that Unified are appreciated for their transparent, open way of working in partnership on projects and for providing a high level of innovation and continued support.

To find out more about this project and others like it contact Sales on 01753 775050 or e-mail sales@unified.co.uk